About Us
UTV Prime Digital News Channel is a trusted and dynamic digital media platform delivering timely, accurate, and impactful news. Strongly rooted, we carry forward decades of rich experience in the mass media industry and confidently etching our mark in the digital space.
With a deep understanding of local pulse and public interest, UTV Prime covers regional news, current affairs, social issues, cultural events, and special features that truly matter to the community. Our commitment to integrity, balanced reporting, and responsible journalism remains at the heart of everything we do.
By combining traditional media expertise with modern digital reach, we ensure that reliable news is accessible anytime, anywhere.
UTV Prime – Trusted News. Digital Strength. Community Focus.
Our Vision
To be the most trusted and influential digital news platform, delivering credible journalism that reflects the voice, values, and aspirations of our community.
UTV Prime envisions a digitally empowered society where accurate information strengthens democracy, promotes transparency, and inspires responsible citizenship. Rooted in the rich culture and progressive spirit, we aim to bridge local perspectives with national and global developments through impactful storytelling and ethical reporting.
Our Mission
At UTV Prime, our mission is to deliver timely, factual, and balanced news that matters to the people.
We are committed to:
- Upholding the highest standards of journalistic integrity and accuracy
- Providing in-depth coverage of regional issues affecting our community
- Promoting social awareness, cultural values, and civic responsibility
- Empowering citizens with reliable information in a fast-evolving digital world
- Leveraging decades of mass media experience to create meaningful digital engagement
Through responsible journalism and community connection, UTV Prime strives to inform, inspire, and serve with purpose.
